A packaging brief helps the buyer and supplier discuss the same deliverable for private-label home textiles. Use the fields below when requesting labels, barcodes and cartons for rugs, cushions, throws or seasonal décor. Packaging availability, costs and minimum quantities need confirmation for the selected product—this guide organizes the brief; it does not invent a fixed pack price.
Cornovo Home supports wholesale and private-label programs where unit presentation and carton marks must match a retail or marketplace channel. Clear artwork revisions and SKU-to-barcode mapping reduce rework after sampling.
Define the destination and sales channel
State the delivery country and whether the goods are intended for a retail store, a distributor warehouse or an online fulfillment operation. If a warehouse or marketplace has requirements, provide the current instructions for that destination rather than asking for an unspecified “FBA-ready” pack. When Amazon inbound preparation is part of the plan, review the current channel notes on Amazon FBA preparation and still attach the latest warehouse document to your brief.
Specify the unit pack
| Decision | Buyer input |
|---|---|
| Presentation | Requested bag, sleeve, box or other format, with a reference image if available. |
| Product protection | How the buyer expects the product to look when unpacked, and any compression restrictions to review (important for pile rugs and plush cushions). |
| Branding | Artwork file, placement, dimensions and revision number. |
| Labels | Approved material, care and other required wording for the destination; identify who approves that wording. |
| Barcode | The assigned code, matching SKU, required placement and scan-check requirement. |
Materials and product type change packing choices
Packing for area rugs often centers on roll or fold, compression limits and how pile recovers after unpacking. Packing for pillows and cushion covers may focus on polybag vs band, fill shipping rules and whether covers ship empty. Throws and blankets under throw blankets may share carton space differently than single-SKU rug cartons.
If you are building a branded sheepskin or faux fur story, keep the product brief aligned with the right landing page—for example wholesale sheepskin rugs versus custom faux fur rugs—so label claims match the material you actually approve.
Make carton instructions unambiguous
List units per carton, whether mixed SKUs are allowed, the required carton mark and any warehouse limits supplied by the buyer. Request actual packed carton dimensions and weight for freight planning. Product dimensions by themselves are not the packed shipment dimensions.
Call out assortments early: color or size mixes can change carton efficiency and pick/pack cost. If mixed SKUs are not allowed for your warehouse, say so in the brief rather than correcting it after first production.
Approve before the bulk run
Ask for an artwork proof and a packed sample or clear packing photographs. Check SKU-to-barcode matching and the opening/unpacking experience. Record requested changes and obtain confirmation of any additional packaging cost or timing before final approval. Pair this packaging brief with the sample approval checklist so material and packing decisions stay in one production file.
MOQ and packing minimums
Product MOQ and packing MOQ are not always the same number. Printed labels, custom boxes or unique carton marks may carry their own minimums. Ask Cornovo Home to quote product quantity and packing minimums together after reviewing your brief. Do not treat a catalogue unit price as inclusive of unconfirmed custom packaging.
Copy this packaging brief
Product/SKU and quantity: ___ · Destination and channel: ___ · Unit pack: ___ · Artwork revision: ___ · Label wording and approver: ___ · Barcode/SKU mapping: ___ · Carton instructions: ___ · Warehouse instructions attached: ___ · Packed sample approval required: ___
FAQ
What belongs in a private-label packaging brief?
Destination and channel, unit pack format, artwork revision, label wording and approver, barcode-to-SKU mapping, carton marks, mixed-SKU rules and whether a packed sample is required before bulk.
Are product MOQ and packaging MOQ the same?
Not always. Custom labels, boxes or carton marks can add separate minimums. Ask for both figures in the written quotation for the selected product.
Can Cornovo Home apply our barcode and retail label?
Yes when you provide barcode numbers, artwork and placement rules. Confirm size, attachment method and carton marks during sample approval so bulk packing matches your retail requirements.
Should I send marketplace warehouse instructions?
Yes. Attach the current warehouse or marketplace document for the destination instead of using a generic “FBA-ready” request without details.
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